The Museum Experiences Sales Manager is responsible for developing, implementing, and orchestrating a proactive sales program to meet or exceed revenue goals across all earned income streams. These include admissions, facility rentals, exhibit rentals, field trips, and other revenue-generating opportunities. The Museum Experiences Sales Manager drives new business development, leads sales initiatives, engages in community relationship building, manages the Marketing and Sales Coordinator to ensure financial transactions are fulfilled in a timely and accurate manner, and ensures best-in-class customer engagement to grow the Museum’s reach and sales performance.
ESSENTIAL DUTIES AND RESPONSIBILITIES
· Candidate will spend approximately 70% of working hours on remote field work, including but not limited to site visits to prospects, active networking at community events and meetings, hosting events such as open houses and networking gatherings at Museum for prospects.
· Develop, implement, and orchestrate a proactive sales program to meet or exceed revenue goals across all earned income streams. These include admissions, facility rentals, exhibit rentals, field trips, and other revenue-generating opportunities
· Identify target audiences for specific revenue opportunities, compile and maintain a “book of business”: databases of target organizations/businesses within Museum territory, prospects, and contacts for proactive outreach and relationship building
· Develop and manage annual departmental goals, KPIs, and sales projections while managing associated budget expenses.
· Partner with Marketing to ensure sales initiatives are fully supported by sales materials, promotional efforts, and Museum communications
SUPERVISORY RESPONSIBILITIES
· None
ADDITIONAL RESPONSIBILITIES
· Perform other duties as assigned
QUALIFICATIONS AND EDUCATION REQUIREMENTS
· Bachelor’s degree in related field
· Five+ years of professional sales experience
· Minimum of 3 years in a leadership or supervisory role
· Demonstrated success in sales strategy development and revenue generation
· Proven track record of reversing declining sales or attendance trends and rebuilding growth within a compressed timeframe
· Experience developing high-impact, cash-positive sales initiatives that drive rapid revenue gains while maintaining mission alignment
· Experience selling or promoting interactive, experiential, or time bound offers, with emphasis on articulating value and elevating perceived worth
· Demonstrated success using data to identify declining segments, uncover new opportunities, and implement rapid-cycle experiments to improve conversion
KNOWLEDGE, SKILLS AND ABILITIES
· Ability to pivot strategies quickly in response to dynamic market conditions such as inflation, tourism variability, and changing family behavior patterns
· Excellent verbal and written communication, public speaking, presentation, negotiation, and networking skills
· Proficiency in Microsoft Office suite
· Demonstrated high degree of initiative, creativity, and problem-solving skills
· Ability to work independently as well as collaboratively
· Strong service-orientation and interpersonal skills to work effectively with prospective customers, partners, and museum staff
· Ability to analyze attendance, sales, and visitor behavior data to uncover actionable insights and quickly implement corrective strategies
· Skill in designing and selling premium, immersive, or limited time experiences to increase urgency, demand, and perceived value
· Comfort with rapid testing, iteration, and refinement of sales approaches
· Strong understanding of current trends in family attractions, children’s museums, and experiential entertainment sectors
· Demonstrated ability to form revenue boosting partnerships that increase reach and drive new visitation quickly
ADDITIONAL REQUIREMENTS
· Valid driver’s license, own vehicle and good driving record
· Flexibility with work schedule, as necessary, to support weekend scheduling and/or evening activities
WORKING CONDITIONS
Customary office-related activities: standing, walking, sitting, bending
PHYSICAL REQUIREMENTS
Moderate lifting (up to 15 pounds)
BENEFITS
Pay: $55,490.00 - $62,400.00 per year
Benefits:
Education:
Work Location: In person